In this episode of Brews & BizDev, Paul Greiner of [RE]noun Creative chats with Diana Mitchell, VP of Marketing at SSi People.
While they each sip on a Redbridge Gluten-Free beer by Anheuser-Busch, they discuss
- what it means to be authentic in your content,
- the value of being authentic--both as a creator, and from a business ROI standpoint,
- whether or not the high engagement gained from “fluff” content actually yields positive results down the funnel, and a lot more!
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To find out more about Paul, connect with him on LinkedIn.