Resources / Podcast / Blowing Up Brands / Letting Go of SEO with Rand Fishkin – Blowing Up Brands – S01 E02

Letting Go of SEO with Rand Fishkin – Blowing Up Brands – S01 E02

exene paloma

Is SEO dead??

In this episode of the Blowing Up Brands podcast, exene asks Rand Fishkin, Co-Founder of SparkToro and former Co-Founder of Moz, that very question, and his answer might surprise you.

They discuss:

  • the role that SEO plays in the customer journey today (vs 20 or even 5 years ago), 
  • how to find out where your customers are online, given the changes in digital and search behaviors, 
  • crafting a content strategy that’s primarily geared toward your customer‘s needs and your business goals, not keywords,
  • and a lot more!

Thanks for checking it out, and if you dig what we’re doing, well, you know what to do, right? Follow our pod on your platform of choice, on YouTube, and check out Renoun Creative for more useful stuff.

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